I have many years of experience in sales at global production companies in the CPG sector. I went through all the levels within the sales structures of the Traditional Trade (TT) and Modern Trade (MT) sectors. One thing is certain, a lot has changed over the past 25 years.
FMCG manufacturers and retail chains are currently working intensively and are preparing to introduce new technologies based on artificial intelligence (AI), including image recognition in retail sales.
Nearly two-thirds (62%) of small and midsize retailers say digital transformation is critical to their organization’s survival today, and 84% say it will be in five years’ time, according to an Oxford Economics analysis. Yet many still have not prioritized transformation as a strategic plan.
We live in the era where smartphones, smart homes, and even smart cities are created. The solutions are ready now and are here, rather than being part of rocket science.
Did you know that video recognition is developing rapidly? Is your Consumer Goods company missing out on the benefits of video recognition?
Digital Merchandising allows you assess on-shelf availability and placement, perform competitive comparisons, and analyze trends through highly efficient and accurate image recognition software that easily integrates with your existing sales force automation or CRM solution.
Learn how Machine Learning and Neural Networks (NN) supporting Image Recognition might be the answer to ensure a field rep’s store visit is effective and efficient.
In the consumer goods industry, there are many acronyms used, and sometimes you may not understand all of them. At StayinFront Digital, we are definitely guilty of using many acronyms, so let us help you stay on top of the key acronyms to ensure you are a retail execution expert!